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TheEngineersForum is a multi-purpose vehicle for Core Engineers and SME's to discuss, present & network on new technologies, products and services in the engineering & construction sector, and at the same time improve Personalities, Soft Skills, Build Knowledge and Management & Leadership Skills.
A unique forum for capability building to become a great Manager and an Engineering Leader
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Guidance for Digital Marketing and Content Creation
Videos/clips are possibly the best way in promoting services. These are renders and not actual filming / shooting of a house- interiors & exteriors. Click on the images.
MARKETING AN ENGINEERING SOFTWARE
First post for an online software
Posts for marketing of Construction Products and Engineering Services have to be in simple language, technically informative, with real time information and graphics of the project done, and if possible educative. This makes it interesting to read for your potential audience, like and subscribe to your other posts. The post should create trust about your product / delivery capabilities.
Great posts also attract good talent to your organisation. Social Media posts on good platforms are a great way for Brand Building at almost no cost.
The above post is simple, with a good amount of technical information in it, and with a good graphic
This post is technically informative & educational and from a marketing perspective is talking about the capability to handle BIM for a large skyscraper project.
TESTIMONIAL POST- product approval from a reputed Government organisation
1. Original Posts/ Content Creation for Technical / Engineering posts
2. Influencer Marketing
The above post is simple,informative and educational and yet from an marketing perspective telling about a big project handled - which will make you look out for more posts from Excelize
Watch some more wonderful ''walkthrough'' posts of the above architectural service provider
https://www.linkedin.com/company/base-4-international/posts/?feedView=videos
CONSTRUCTION PRODUCTS & ENGINEERING SERVICES
Re-posting original posts to a very wide range of potential clients, with additional qualified content ( from the influencer ) -for a better and targeted reach, or to a local audience ( area specific ) and to subject matter experts- can really help spread the word about your products/ services
Testimonial from a veteran engineer in construction, contracting & design
I am extremely happy with the guidance & service provided by Dinesh Bandiwadekar for the digital marketing of my unique on-line design software www.MVdad.com through LinkedIn.com . Dinesh being a very experienced person could understand my product and pitched it systematically & very well to a large targeted audience that needed my services. I am seeing a regular inflow of enquiries. This is a wonderful low cost marketing tool. I got many orders too due to digital marketing.
Er. B.P. Karamchandani-Civil/Stuct Engr +software developer
M: 9922448800
Email: karamchandani.bp@gmail.com
Design Calculations
Share Knowledge,Guide, Mentor, Prosper
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We can advise you on digital marketing of your products for the engineering and construction field, including engineering services. We can create meaningful content that makes your post stand out.
Digital marketing is a very cost effective and focused method of marketing and the key to success and survival in this highly competitive
modern times. Some LinkedIn postings are presented here.
The above post is simple, with a good amount of technical information in it, and with a good graphic
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3. Some good posts from a marketing perspective ( Construction Products / Engineering Services only )
Subsequent 3 posts shown here are technically in sequence, specific, and more detailed. This one is on design of Footings, and will be followed up with design of Columns, Beams, and Slabs with different support conditions etc., to keep a potential audience engaged.
ibef.