The above post is simple, with a good amount of technical information in it, and with a good graphic

Guidance for Digital Marketing and Content Creation

Videos/clips are possibly the best way in promoting services. These are renders and not actual filming / shooting of a house- interiors & exteriors. Click on the images.

Original Post

The above post is simple,informative and educational and yet from an marketing perspective telling about a big project handled - which will make you look out for more posts from Excelize

CONSTRUCTION PRODUCTS & ENGINEERING SERVICES

​Re-posting original posts to a very wide range of potential clients, with additional qualified content ( from the influencer ) -for a better and targeted reach, or to a local audience ( area specific ) and to subject matter experts- can really help spread the word about your products/ services

Testimonial from a veteran engineer in construction, contracting & design 


I am extremely happy with the guidance & service provided by Dinesh Bandiwadekar for the digital marketing of my unique on-line design software www.MVdad.com  through LinkedIn.com . Dinesh being a very experienced person could understand my product and pitched it systematically & very well to a large targeted audience that needed my services. I am seeing a regular inflow of enquiries. This is a wonderful low cost marketing tool. I got many orders too due to digital marketing.


​​Er. B.P. Karamchandani-Civil/Stuct Engr +software developer

​M: 9922448800 
Email:  karamchandani.bp@gmail.com ​

              Design Calculations


ENGINEERING SOFTWARE 


First post for an online software.


Posts for marketing of Construction Products and Engineering Services have to be in simple language, technically informative, with real time information and graphics of the project done, and if possible educative. This makes it interesting to read for your potential audience, like and subscribe to your other posts. The post should create trust about your product / delivery capabilities.


Great posts also attract good talent to your organisation. Social Media posts on good platforms are a great way for Brand Building at almost no cost.

          1.  Original Posts/ Content Creation for Technical / Engineering posts

Influencer forward

     Share Knowledge,Guide, Mentor, Prosper

3

Please have a look at our project 

https://ghtc-india.gov.in/Content/LHP-Ranchi.html

Subsequent 3 posts shown here  are technically in sequence, specific, and more detailed. This one is on design of Footings, and will be followed up with design of Columns, Beams, and Slabs with different support conditions  etc., to keep a potential audience engaged.

Original Post

This post is technically informative & educational and from a marketing perspective is talking about the capability to handle BIM for a large skyscraper project.

TESTIMONIAL POST- product approval from a reputed Government organisation

Influencer forward

 Watch some more wonderful ''walkthrough'' posts of the above architectural service provider

          https://www.linkedin.com/company/base-4-international/posts/?feedView=videos

We can advise you on digital marketing of your products for the engineering and construction field, including engineering services. We can create meaningful content that makes your post stand out.


Digital marketing is a very cost effective and focused method of marketing and the key to success and survival in this highly competitive

modern times. Some LinkedIn postings are presented here.


Posting techniques for this project:


1. First Post: Introduction Post

2. Second Post: How to upload data in the software- with Video

3. Third Post: How to design footings with video

4. Fourth Post; How to design columns/ slabs- with video

and so on.......

3. Some good posts from a marketing perspective ( Construction Products / Engineering Services only ) 

The above post is simple, with a good amount of technical information in it, and with a good graphic

4

   ​     2.   Influencer Marketing

A unique forum for

Personality Development

& Soft Skills Training for Engineers

​​A unique forum for capability building  to become a great Manager and an Engineering Leader​​​

2

1

TheEngineersForum is a multi-purpose vehicle for Core Engineers and SME's to discuss, present & network on new technologies, products and services in the engineering & construction sector, and at the same time improve Personalities, Soft Skills, Build Knowledge and Management & Leadership Skills.

ASK FOR CASE STUDIES IN DIGITAL MARKETING OF ENGG SERVICES/ CONSTRUCTION MATERIAL

IN THE INDIAN CONTEXT AND DO'S AND DONT'S TOO.